I remember the first time I saw the Ferrari 360. It was a calm, sunny, spring day; a client of my father’s owned it and my father, knowing my love for cars, arranged for me to get a ride. The car pulled up, the sun bouncing off the lines. I loved seeing the exposed engine, and it fighting the engine mounts as the motor revved, almost wanting to jump out. As I sat in the car, the quality of the leather could be felt as I ran my hands over it. The seats were covered in this amazing material; despite the atmosphere of luxury, I could feel it meant business. I knew there was something deeper that was about to happen. Then the motor started, my eyes watered, chest moved, and body trembled; an experience was starting. As we drove down the highway I felt like all my senses were alive; then it happened. Driving along the driver downshifted, the car went from a jogging stallion to a full, rip your heart out, eyes in the back of your head trembling. All I could do was laugh.
This was 13 years ago, it was an experience that I still hold dear. And this is what Velocity Motorsports brings. Driving and riding in these amazing cars is more than just going fast, it's an unforgettable experience. Learning them, learning how to drive them, and what makes them tick. All of this is what successful teams, organizations, and people know. It’s not about the goal, it’s how you get to the goal.
Here is a motion style guide to give an idea of the shots, style, and over all look of your film.
- The Plan -
This film will include slow motion and aerial techniques and interviews to highlight Velocity Motorsports as the premiere, exotic car experience. Velocity Motorsports is not just a track day school, but a place to bring business friends, teams, family, and, of course, friends! Our plan is to shoot overviews of the cars, interviews with key individuals, and scenes of cars on the track over the course of two days. Having three shoots going at the same time maximizes time efficiency and gives Velocity a great bang for its buck. A third day can be added to shoot the Instructor Videos. Also, we have budgeted to shoot everything in 4K resolution, giving Velocity the option of pulling any frame of video for print adds, or even billboards; again maximizing the investment.
Capstan Visual also brings to the table a list of distribution channels that we have relationships with. For instance, we believe that we can leverage the content that we shoot on the production days for pre-roll advertising on targeted Hollywood films through National CineMedia and online through Complex Media which sees over one hundred million unique visitors each month. All of this helps push Velocity Motorsports far beyond its homepage.
We hope that we have given you more than you asked for. Please know that everything we presented in this proposal is flexible based on Velocity Motorsports needs. We look forward to dreaming with you!
Download Detail Budget Sheet HERE
- The Principals -
Capstan Visual is a commercial production agency built around the concept that the best ideas are developed in collaboration; the whole is greater than the sum of its parts. We put this into practice by collaborating with a curated roster of exceptional industry talent to execute the highest quality productions.
Jay Friesen
Jay has worked on every level of the broadcast programming and production industry for the past 15 years. He launched Red Futon Films in Billings, Montana in 2009. Since its founding, he has produced documentary projects for non-profits in 8 different countries and spanning three continents. In 2011, he released the award-nominated documentary, Half Devil Half Child. In 2012, one of his short documentary projects garnered over 1.7 million views on YouTube (LINK). Previous credits include Producer on the 2009 documentary; Unheralded and Associate Producer of the award-winning 2010 documentary; Wrestling for Jesus. He is currently Executive Producer and host of the weekly web TV show; Dead Reckoning.
Chris Fenner
Chris has worked for eight years in the film industry, doing everything from producing; to shooting, editing, and finishing. Based in Atlanta, Chris is currently on a team developing two feature films; and recently was the Director of Photography for Grammy award winning artist Lecrae's newest music video, with over 1,000,000 views to date (LINK). Along with an impressive body of work, Chris has established strong relationships with to talented individuals within the production industry allowing him to produce high quality work; anywhere in the world.
Proposal valid until May 29th 2014